• Home
  • Nachrichten
  • Video
  • Video: The Rise And Fall Of Victoria’s Secret

Video: The Rise And Fall Of Victoria’s Secret

Von FashionUnited

Wird geladen...

Scroll down to read more

When Victoria's Secret entered the market in the 1980s, it revolutionized the retail of women's undergarments. Previously, women viewed their bras on a binary — strictly functional for day-to-day or fancy for special occasions. Victoria's Secret combined the structure and function of day-to-day bras with the fun prints and feel of fancier bras. But 30 years later, the brand is falling behind the times as consumer priorities shift and younger brands like Aerie and Rihanna's Savage x Fenty adapt.

Source: CNBC, YouTube.

L BRANDS
Victoria's Secret